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Craig Goddard

Author, Inspirational Speaker, Social Issues, Storyteller/Performer

Craig has spent the past 30 years employing, working with and mentoring thousands of teenagers in his many Subway stores. His book 28 Tips for Teenagers Life Skills That Fast Track Success takes a caring employers look at a range of skills that Craig believes are important in the transition from school to the workforce and beyond. He highlights areas that may need improvement coupled with some ‘old fashioned tips’ that can help teenagers reach their own full potential.

Craig’s message is a positive one that has resonated very well not only with teenage audiences but also parents and teachers. He speaks in a simple straightforward way with lots of fun stories and examples from the workplace.

Where were you born?

Geelong Victoria

What other jobs have you had?

My career has been diverse rewarding and fun having evolved rather than having any well thought out plan. Despite the urgings of my school principal I initially chose an apprenticeship in decorating over university. Determined to succeed, I was apprentice of the year in all trades and won a scholarship to the UK to study period design. On my return and at the age of twenty-two I opened my first retail store and since then have established and run over 30 businesses in areas including hardware, garden supplies, liquor, health and food.

I use my career and others similar to give teenagers feeling pressured to make career decisions the hope that these choices do not have to be for life. Rather no matter what they choose and how many changes they make with the right approach they can be successful.

What themes are recurring in your work?

Determination, Respect, Individuality, Mentoring, Personal Presentation, Planning

What have been the highlights of your career?

Working with and supporting the development of many teenagers and young adults. Also, having had numerous different careers in a variety of sectors and success along the way.

Where have your works been published?

28 Tips For Teenagers Life Skills That Fast Track Success
can be found at:

What are you passionate about?

Family, Relationships, Teenagers, Mentoring

The focus on simple life skills that can help create great outcomes

Haven’t I seen you before?

Triple M – Billy Brownless & James Brayshaw
Gold FM – Jo & Lehmo
774 – Red Symons
3AW – Denis Walter



Craig engages very well with the both teenagers and parents in the audience and gives solid advice about how teenagers can put their best foot forward on the road to success. His stories are relatable and recommendations are achievable.

—Kim Edgar, Torquay Branch Librarian

Craig’s session was interesting in that we don’t often get to hear the perspective of an employer. For a prospective employee to hear what an employer looks for in regards to presentation and communication skills was a valuable insight. Craig spoke on a level which was encouraging, open and showed that as an employer he valued youth and the contribution they could make in the work force. His talk was practical and candid and provided a message that young people can achieve successful outcomes in the work force. The content was relevant and presented in a positive manner.

—Andrew Milne, AIC Ocean Grove Library

I was impressed with his style and the flip board content. The tips were simple and easy to understand.
A couple of customers verbally told me how much they appreciated the talk and how they found it useful.
He was also very organised, phoned to confirm the session and was here early. I appreciated that.

—Janelle Vise, Belmont Branch Librarian

Craig is passionate about offering mentoring tips to young people advancing through school and the early years beyond. He delivers his practical and original insights in a down to earth style that will connect with many.

— Chris Mackey, Fellow of the Australian Psychological Society

Craig has a great personality which enabled a positive and productive conversation to take place with our young people. The students were given key knowledge into how to find a job but also be a successful employee. The students and parents alike were grateful to have Craig visit our school.

— Karen Goonan, Damascus College, Ballarat

Having joined Subway when I was 16 and now worked with Craig for over 10 years I continue to see the strong connection he has with teenagers his capacity to communicate with staff his qualities as a mentor.

— Clay Mantzaris, Operations Manager, Subway Geelong

Craig is an inspirational speaker who draws on a wealth of experience to share with teenagers. Using w his own life lessons, Craig offers tips for surviving and thriving in school, securing and keeping a first job and discusses pathways to success in careers. His presentations are interactive and informative and Craig engages his audiences well. I would highly recommend inviting Craig to inspire students with his tips for teenagers.

— Jo Panckridge, Teacher Librarian, Geelong College

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