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Mini Goss: Year 12 Vis Com SAC 3 Professional Practice in Visual Communication.

Session Info:

Using the year 12 Visual communications course assessment guidelines, Mini discusses the roles and relationships involved in the design and production of her work in the context of professional practice. Over her twenty years of working as an illustrator Mini has worked for many different clients using a broad range of materials and specialists. Mini discusses the brief and her relationship with the client. How can a brief and inspiration coexist? The role these elements as well at the target audience have on choice of materials and eventual design. Each of Mini’s projects has required different areas of research and the cooperation of various specialists. All of these elements affect the various stages of design. Using roughs, dummies and multiple versions Mini shows the students how a project can change dramatically under the influence of so many elements. Lastly Mini discusses the changing role of technology and the importance of marketing and social media on the success of the product.

Topics:

  • Inspiration.
  • Research.
  • Materials.
  • The role of the client and the audience.
  • The relationship with other specialists.
  • Technology.
  • Marketing and social media.
  • How all of these elements change the design process along the way.

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